Product Executive  ·  Washington DC

I build the systems
that make products scale—
and the organizations
that make them last.

10+ years building zero-to-one products, scalable platforms, and the teams and practices that sustain them.

Platform Thinker Org Builder Zero-to-One Fintech & Tax SaaS
See My Work Read My Thinking
Alyssa Schelbert
Performance
70×
Tax Import Services improvement
Portfolio
3
Products to market, sole PM, H1 2026
Platform
$10M
BaaS platform built from zero
Velocity
3×
Delivery acceleration via framework design
Point of View

How I Think About Product

The best product decisions I've made weren't about features. They were about the system underneath the features — the architecture that makes the next feature cheaper, the org structure that makes the next team faster, the framework that turns one product into a platform.

I use hypothesis-driven development not as a methodology checkbox but as a forcing function: if we can't articulate what we're trying to learn, we shouldn't be building it yet. I invest in discovery before roadmaps, in extensibility before scale, and in team practices before team size.

Most of all, I believe product leadership is organizational design. The way a product team is structured, the practices it runs, the language it uses — those things shape product quality more than any individual prioritization decision. That's where I spend my leverage.

About

I'm a product executive who builds infrastructure — not just products.

The systems I care about most aren't features. They're the frameworks that make future features faster, the org structures that make teams self-directing, and the platforms that compound in value long after the first launch.

Over 10+ years spanning fintech, tax technology, and enterprise SaaS, I've built zero-to-one products at Bloomberg Tax and MainStreet Bank, designed extensible architectures that cut delivery timelines by 3×, and founded organizational practices that elevated product maturity across entire business units.

I'm most useful when the problem is ambiguous, the stakes are high, and someone needs to see the system underneath the symptoms.

Washington, DC  ·  Open to founding, director, and executive product roles
Senior PM — Bloomberg Tax
Oct 2023 – Present · Platform Builder
Lead PM, FinTech — MetroStar
Nov 2021 – Oct 2023 · BaaS Infrastructure
Product Manager — Enovational
Feb 2020 – Oct 2021 · Enterprise SaaS
MBA — IE Business School
2015 · Singapore Residencies
Certified Agile SAFe 6 POPM
ID: 924056573519
Portfolio

Thinking & Work

Case studies organized by theme — because the work is more interesting that way.

⚙
Platform & Architecture

Greenfield Dynamic Tax Calculation Architecture

Built Controlled Calcs from zero — a governed, extensible engine designed to scale across future tax domains from day one.

December 2025 Alpha delivery
⚡
Platform & Architecture

From Timeout to Near-Instant: 70× Tax Import Performance

Turned a chronic productivity bottleneck into a GTM enabler through business-case-driven architectural investment.

70× improvement · 3 months to GTM
◈
Platform & Architecture

Framework Extensibility: One Quarter to Four Sprints

Redesigned Controlled Calcs to decouple domain logic, enabling ~3× faster delivery for State Taxable Income.

~3× delivery acceleration
◎
Portfolio Strategy

Orchestrating a Three-Product Launch at Scale

Drove three products to market in a single H1 2026 window under sole PM ownership via platform thinking.

3 products · 1 PM · 1 window
⬡
Portfolio Strategy

Zero to Launch in 6 Weeks: Maryland's COVID Platform

Led a team of 10 + 13 partners to deliver a statewide enterprise platform, onboarding 1,500+ users in six weeks.

Statewide in 6 weeks · 25% cost reduction
$
Portfolio Strategy

Launching a $10M Banking-as-a-Service Platform

Directed 12+ API/SDK lines from zero — KYC, ledgers, debit, ACH — delivering a B2B2C fintech ecosystem.

$10M platform · 9-month MVP
⬟
Org Design & Culture

PM Community of Practice: Cross-BU Org Leadership

Founded the first cross-BU PM forum spanning Bloomberg Tax, Bloomberg Government, and Bloomberg Law.

3 BUs · org-wide practice adoption
◇
Org Design & Culture

American Capital – Modernizing the Investor Experience

Modernized 6 corporate digital properties to improve lead conversion via UX-driven strategy.

30% marketing overhead reduction
Experience

Roles & Milestones

Oct 2023 – Present
Bloomberg Tax
Senior Product ManagerPlatform Builder
Zero-to-one product and state compliance platform strategy
Controlled Calcs 0→13-product portfolio70× perf boostPM CoP founder
Nov 2021 – Oct 2023
MetroStar
Lead Product ManagerFintech Infrastructure
$10M Banking-as-a-Service platform from 0→1
12+ APIs / SDKsKYC / AML / ACH9-month MVP
Feb 2020 – Oct 2021
Enovational
Product ManagerEnterprise SaaS & Public Sector
$2M portfolio · 25% cost reduction · statewide COVID platform
MDCOVID platform1,500+ users / 6 wks~$12M user savings
Jul 2018 – Dec 2019
WR Grace
Investor Relations ManagerEquity Product Strategy
$1M budget · 18% YoY volatility reduction · $6B equity fund
IR website product ownerC-suite advisory
Additional Experience

Board & Civic Leadership

Governance and community leadership roles held alongside professional career.

Sep 2021 – Present
1302 R Condominium
Board MemberGovernance & Operations
Fiduciary oversight, budget governance, and community operations for a residential condominium association in Washington, DC.
Fiduciary oversightBudget governanceStakeholder management
Jan 2021 – Dec 2023
ANC 2F
Committee MemberCommunity Development
Advising on zoning, development proposals, and community planning for Advisory Neighborhood Commission 2F in Washington, DC.
Civic advocacyZoning & developmentPublic stakeholder engagement
Jan 2018 – Jun 2021
Wisteria Mansion
Board MemberGovernance & Strategy
Board-level governance and strategic oversight. Led vendor management, financial planning, and long-term capital improvements.
Strategic planningVendor managementCapital planning